LANEIGE
The official website in responsive design and development, HTML5/JS coding, CMS development, social media function integration

The Brief
LANEIGE was born in 1994 and is one of the leading Korean cosmetic brands in Hong Kong.

The Solution
We created a well-organized homepage packed with a variety of information, including product highlights and promotion updates which allow users to hunt their desired news on both PC and mobile site with just one click. By using Wordpress Content Management System, MixMedia membership system and Sendgrid API, LANEIGE is capable to create and delivery eNewsletter to thousands of subscribers through our online tool with few simple steps. The site is fully integrated with popular social media in order to leverage the power of social media marketing, audiences could share any site content with friends easily. In addition, the K-Beauty section serves as a sales tool by driving online audiences to the virtual store and purchase products they left out and vice versa, transforming offline consumers online to learn make-up tip via video tutorial conducted by LANEIGE professions.

Website / Responsive Design / Design and Development / Strategy